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Approximate Salary:
Not Specified
Location:
Boston, Massachusetts
Country:
United States
Industry:
Marketing
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Education level:

Field Marketing Manager

EnerNOC has an immediate need for an Associate Field Marketing Manager to join our world-class Marketing organization. This role will focus on our demand response and energy storage / distributed energy resources products. The Associate Field Marketing Manager drives market penetration and sales growth across our global footprint by designing go-to-market strategies, assessing competitive landscapes and market positions, and working closely with EnerNOC sales leaders on other strategic priorities. The ideal candidate will possess creativity and excellent research, writing, and analytical skills.

Key Responsibilities:

  • Designing regionally-tailored strategic marketing initiatives to inform lead acquisition strategies and promote profitable growth; Identifying core strategic imperatives, to inform the design, development and execution of campaigns using various marketing mechanisms (webinars, emails, events, etc..) to achieve regional sales and marketing goals
  • Evangelizing new ideas and approaches within the broader organization, particularly to the executive suite and across the go-to-market teams
  • Developing insightful analyses into market trends and identifying opportunities for EnerNOC
  • Building strong relationships within the marketing organization, as well as across regional sales and operations teams; Identifying and capitalizing on growth opportunities by working closely with the regional sales leaders to accelerate adoption of EnerNOC products and services
  • Developing customer and prospect knowledge through analyses of market, competitive, and industry developments
  • Acting as a knowledgeable and vocal EnerNOC champion for customer needs
  • Identifying and improving process weaknesses and creating tools to enhance team productivity
  • Tracking marketing progress against goals, identifying issues, and recommending and executing on solutions for improvement
  • Performing other duties as required

 Required Qualifications:

  • Minimum of B.A. or B.S. Degree required
  • A minimum of 3 years work experience in B2B marketing, management consulting, or a similar role

Desired Qualifications:

  • Creativity and desire to find and create attractive business opportunities
  • Confidence, initiative, and good listening skills
  • Ability to rely on experience and judgment to plan and accomplish goals
  • High standards for producing quality work
  • Comfort in interfacing with senior level leadership and communicating and defending positions across company functional groups
  • Facility in using Salesforce.com and Microsoft Excel to conduct analyses and track progress
  • Flexibility in being able to respond to changing needs and opportunities
  • Ability to establish credibility with customers, market influencers, upper management, and salespeople
  • Ability to work well on a team in a rapidly growing business
  • Comfort in performing and prioritizing a variety of tasks – research, sales and marketing, and analytical skills will be used and developed
  • A proactive and energetic attitude
  • Ability to understand and explain sophisticated concepts and technologies clearly and concisely
  • Desire to create change in the world while having fun doing it

 

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