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Company Name:
Approximate Salary:
Not Specified
Location:
Phoenix, Arizona
Country:
United States
Industry:
Other
Position type:
Experience level:
5+ years
Education level:
Bachelor's Degree

Manager Content & Marketing

SRP is one of the largest public power and water utilities in the U.S. providing electricity to approximately one million customers in the greater metropolitan Phoenix area. Since its founding in 1903, SRP has fostered a culture of stewardship and customer service consistently ranking as an industry leader in customer service according to J.D. Power. SRP continues to adapt to its changing business environment by seeking innovative ways to reimagine utility service and the provision of critical resources essential to the life and economy of Arizona.

Job Brief

Leads a team of expert integrated marketers who architect content plans for delivery via SRP’s paid, earned, owned and shared channels that deliver against program/ project objectives. This team leads efforts that serve to translate SRP’s brand platform and vision into strategic communications while creating compelling, relevant, and effective content across all vehicles and platforms. This team collaborates heavily with Brand Strategy & Insights, Creative Services, Community Outreach, and Media Relations teams to develop brand voice, tone and messaging consistency throughout all customer and community experiences.

***Please provide work samples along with your resume.

Job Responsibilities

  • Employ deep expertise and in-depth understanding of integrated, cross-vehicle marketing and communications planning to craft executional plans and oversee that deliver against program/project objectives.
  • Oversee collaborative content development effort including creation of messaging hierarchy and journeys, content and communications plans, channel distribution and media plans, and strong content/ creative briefs.
  • Translate SRP brand platform and overall customer and community segment strategies into strategic communications messages, engaging content and digital/traditional experiences that are relevant for the public and builds the SRP brand
  • Lead development and governance of SRP’s overarching omni-channel editorial calendar.  
  • Demonstrate clear priorities, smart sequencing/timing while balancing near-term and longer-term goals/needs.
  • Manage, monitor and adapt / adjust content plans proactively and in real-time based on learning, sentiment, changes in context and other factors.
  • Lead a team that serves as consultants and internal service team while providing excellent service and partner experience.  
  • Strong team leadership and development skills with the demonstrated ability to lead a large team with high volume of work of high complexity, and to allocate resources effectively.
  • Leverage optimal combination of internal and external resources to meet needs (external agency, internal creative and production team, contractors, etc.)

Education

Completion of a Bachelor's Degree from an accredited institution that prepares the employee for the assignment.

Experience

Minimum of 7 years of integrated marketing planning/content marketing experience.

Additional Information

  • Exhibit strong project management executional leadership skills including budget planning and resource management.
  • Track record of developing a culture of collaboration and shared vision on a high-performing, results driven team.  
  • Demonstrated exceptional written and verbal communication skills, including the ability to: write clearly, succinctly and correctly; write convincingly in an engaging and expressive manner; avoid unnecessary use of jargon or complicated language and; write in a well-structured and logical way.
  • Make a strong personal impression on others. Gain clear agreement and commitment from others by persuading, convincing and negotiating. Promote ideas on their and others' behalf. Make effective use of political processes to influence and persuade others

 

Requisition Details

Requisition ID: 8894

EOE - SRP encourages a diverse workforce

All candidates must be legally authorized to work in the United States.
Currently, SRP does not sponsor H1B visas.

 

Why Work at SRP

 

SRP's success is rooted in our employees' happiness, health and safety. That's why we offer a comprehensive benefits package to meet the needs of our employees and enhance their well-being. In addition to competitive pay and performance incentives, eligible employees can take advantage of the following benefits:

 

• 401(k) plan with employer matching
• Retirement pension
• Paid vacation
• Parental leave
• Holiday pay
• Sick leave
• Medical, vision, dental and life insurance
• Wellness programs
• Pre-tax benefits
• Short and long-term disability plans
• Tuition assistance

 

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